We are like you.

Lacrosse Is In Our Blood

Hero Lacrosse action

At Hero our backgrounds might be more similar to yours than you think. We are first and foremost parents of children of a variety of ages. We are united by our passion for design, product, and sports. We want our children to be able to enjoy a variety of sports and a key element to that recipe is instant fun and success. We believe we can make your child's introduction into lacrosse a seamless event instead of a time consuming one that entails the creating, breaking in or stringing of a pocket. We don't want the equipment to get in the way of a good time. #PlayHarder

Hero's re-definition of a lacrosse pocket.


The lacrosse pocket re-defined.

The lacrosse pocket has been around for 30 years with very minimal change. There are plenty of variations on a theme; hard mesh, soft mesh, wax sticks, infused mesh, sidewall stringing patterns, throw string material and lacing, it's hard to keep track, even for the experienced player. Parents, newbies and intermediate players need an easier path to success. In 2013 my partner and I hatched a plan to get us there. We thought we could help by creating a soft pre-formed easily strung pocket. With a lot of perseverance and design know-how as well as plenty of good will by friends, family and strategic partners we made it happen. We are not only proud of what we have made but hope that it will help emerging growth area kids who have found lacrosse to stick with lacrosse by creating an easier path to on-field success.